Vice President, Digital Marketing at Dime Community Bank
Engagements: Over 13K engaged users in the first 4 months of launching.
Applications: 200 customers clicking into account applications flows in three months.
Since making the switch to Signal Intent calculators, Dime Community Bank has been able to
Dime took a test and learn approach by starting with just two calculators. The team wanted to make sure Signal Intent could capture the brand look and feel, and function well on the site.
After they were developed and implemented into Dime’s website staging area, the team was convinced. They decided to go ahead and add more calculators but were concerned that the turnaround time might be too tight as they needed to be ready to launch along with the rest of the site redesign.
Working quickly, Signal Intent collaborated with Dime to develop and deliver a dozen calculators in just two weeks. Throughout the process, the Signal Intent support team was accessible and available to answer any questions to ensure that the deadline could be met.